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Who we are

“Redefining Performance Marketing”

PFX Network, Part of Promofix, the digital arm of JGROUP Holding, partners with its clients providing bespoke marketing solutions, powered by technology, data & creativity.

"In the dynamic ad tech world, where capabilities are ever evolving, our experts can guide you to choose the most feasible solutions to meet and achieve your KPIs."

PFX Network suite of many products can cater to all objectives and support brands across their branding, awareness & performance brand safe campaigns.

“We can help your business grow.”

what we do

Plan
build
optimize
achieve

Performance

Unique ad placements combined with exclusive targeting capabilities and supported by an unrivalled first party data layer

Performance

Unique ad placements combined with exclusive targeting capabilities and supported by an unrivalled first party data layer, allow state of the art engagement indexes, which ensure ads are delivered to users who are mostly likely to convert. Return of advertising spend (ROAS), is further enhanced by a 12 factor optimisation cycle seamlessly combined with app inclusion and app exclusion technology, enabling products owners to precisely target their core audience and reach new users.

Strategy

Developing strategies that connect your brand to the right consumer at the right time

Strategy

Developing strategies that connect your brand to the right consumer at the right time, by planning interaction and performance from the brief stage to executing the final customized solution.

Creativity

Constantly pushing the barriers of functionality and design.

Creativity

Constantly pushing the barriers of functionality and design. We create outstanding immersive ads, providing creative solutions to your business challenges, whilst capturing the consumer’s imagination to drive high quality engagement.

Reach

Promofix has access to over 3.7 billion users representing sixty-seven percent of all global online users

Reach

Promofix has access to over 3.7 billion users representing sixty-seven percent of all global online users, generating over, 77 billion Ad impressions enhancing 3.12 Quadrillion decisions a day.

Soutions

PFX – DATA

Smart marketers utilize information about their target audience to fine tune the message and delivery of their campaigns. More data typically reflects a more effective campaign. This is where “big data” comes into play. PFX DATA gives advertisers access to multiple data dimensions for more effective targeting, measurement and insights.

Platforms

PFX – Network

PFX Network enable advertisers to serve their ads across its exclusive channels & publishers under different verticals. This network has the ability to maximize the advertiser’s ad revenue & performance by reaching the right target audience.

Platforms

PFX – Native

PFX Native advertising provides you with a simple, scalable solution that adds a personal touch to your advertising to tell a consistent story across devices. In-feed and in-article native ads match the unique look and feel of the publisher site, whether it's displayed on a smartphone, tablet, or laptop. This winning combination drives engagement, Click-Through-Rate (CTR), Cost-Per-Acquisition (CPA), and more to enhance your Omni channel campaign performance.

Platforms

PFX-Display

Driven By Performance

While the new market has become increasingly connected and consumer-driven, presenting consumers with a coherent brand image and a compelling brand experience is an imperative and a core element in the success of any business. PFX Display works on refining your brand image and deliver the perfect brand experience to consumers.

Platforms

PFX-Video

Amplifying brand stories

Video advertising can be a great way to create an emotional connection to your brand and that is why you should make sure that your video is reaching the right people at the right time and at the right price. PFX Video connect its clients with more than 25 Ad Exchanges which allow them to reach consumers around the world across all devices.

Placement Formats

Platforms

PFX-Mobile

Engaging mobile experience

As technology evolves, so too does advertising. Mobile advertising is one of the most effective ways to reach consumers as mobile phones have become a vital component of daily life. PFX Enhanced mobile advertising Solution make it easier for marketers to target key audiences while there are on the go.

Placement Formats

Visible on the users home screen

Platforms

PFX – Social

Affluent audience access

Every brand is on Social Media as being online on social media is today’s news. Social Media is not a subset of the internet. Social Media is the internet, and if you do not exist on social media, you actually do not exist on the internet. Considered as one of the most powerful medium today, social media advertising could change your business forever and we, at PFX, have all the experience needed to give you the best out of it.